Face Shape Styling Guide

Measure and Observe

Accurate measurements are the foundation of every styling decision. Use a flexible tape or measurement app to capture widths and lengths.

Combine numbers with visual cues—no single metric defines your shape on its own.

• Compare face length with cheekbone width to gauge overall proportion.
• Note whether the forehead, cheekbones, or jaw are widest.
• Check the chin contour: softly rounded, pointed, or squared.
• Observe how sharply the jawline transitions into the neck.

Styling Strategies by Shape

Balance shapes by directing volume, lines, and colour to different parts of the face.

Let AI-generated recommendations guide experiments, then fine-tune based on personal preference.

• Oval: highlight symmetry with softly layered cuts and balanced brows.
• Round: add vertical lines through crown volume and angled contour placement.
• Square: soften edges with waves, diffused blush, and rounded eyewear.
• Heart: widen the lower face using chin-length layers and neutral lip shades.

Finishing Touches & Accessories

Accessories complete the look by reinforcing or rebalancing proportions. Keep a small toolkit of frames, earrings, and necklines that suit your goals.